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Sponsoring the Renegades |
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Socially Resonsible Business = Socially Rewarded Business
Overall, amateur athletic sponsorship provides a great means of broadening your competitive edge by improving your company's image, prestige and credibility by supporting events that our market finds attractive. In recent years, corporate sponsorship has become the fastest growing type of marketing in the county.
Part of this growth can be attributed to the increasing numbers of small and medium-sized businesses involved. Previously, only large businesses could afford to sponsor as a form of marketing, for instance, as a way of boosting profits as well as establishing goodwill. However, now smaller companies are sponsoring everything from local football and softball teams to fairs, festivals and clean-ups of parks as an effective method of boosting their visibility in their community. Most of these sponsorships help these companies to enhance their public profile relatively cheaply.
Irrespective of the size of the company, however, experts in the field tout a broad spectrum of benefits that can be gained by sponsorship aside from enhancing visibility and image, such as differentiating the company from competitors, helping to develop closer and better relationships with customers, both existing and potential ones, showcasing services and products, and even getting rid of outdated inventory. These experts go on to say that when sponsorships are strategic and well-conceived, they can boost both short-term and long-term sales.
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Event Sponsorship Benefits |
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Sponsorship of the Renegades in particular can be especially effective as a marketing tool because it can be a means of accessing a wide range of audience such as decision makers in business, government entities, and of course customers locally as well as throughout the Province.
A growing number of marketers think that corporate sponsorship is better than other methods as it provides opportunities to gauge customer response to products immediately. Events allow business owners or executives relate directly with their customers, while they give customers the opportunity to try out the products of a company firsthand.
In comparison, marketing research methods such as focus groups are usually costly and may not focus on the right kind of people, while market surveys or questionnaires usually do not allow prospective customers the opportunity to try out products.
Heightened visibility due to positive publicity through the media is another reason corporate sponsorship of events - especially those that attract large numbers of people like popular sports events - can be the most effective marketing tool. Every corporate sponsor seeks the widest exposure possible in both print and electronic media. This publicity increases the visibility of the company's products and services.
The various kinds of media that cover the event can include the names, and even pictures, of the sponsors. This kind of mass coverage by the media that the sponsor gets is usually unaffordable, if the company were to purchase it. Therefore, in order to maximize the impact, the company sponsoring the event can augment the media coverage the organization has arranged. In fact, through our sponsorship your business can generate media coverage which may not have been otherwise available.
Our Sponsorship Packages provide moderate direct and massive online exposure! Our online advertising has the capability of delivering results across a large section of objectives successfully. There are not many outlets of advertising that can promise you objective deliver ability across many different goals. See details by clicking here.
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About your Renegades |
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The Renegades are a high profile semi-professional football organization that reaches out weekly to approximately 150,000 people via our media coverage alone. With a website advertisement publication in a well represented league throughout Alberta stretching from Coast to Coast nationally and throughout the world will provide your business to over 1.6 million impressionable advertisements each year.
As a marketing measure, your business will gain massive exposure that is otherwise unattainable to you by purchasing one of our advertising packages all while knowing your business is contributing to the fiscal security and growth of amateur football in Alberta.
For a printable version of our Sponsorship Package please click here.
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Your financial contributions empower athletes! |
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Each year thousands of football players are forced to make this decision...
"Do I continue playing the sport I love or do I leave the sport to focus on my career and family?"
Of these athletes only the select few who make it to professional football ranks can be secure in knowing that both of these areas are well represented - until now...
Our organization provides an opportunity to our football community to continue participating in our great sport without the necessity to choose between sport, family and careers. This opportunity is offered so that we may continue to participate in the sport we love, continuing to live healthy lifestyles by staying active and being competitive as well as representing the community in which we are based while affording these athlete's their fundamental need in being progressive within their careers and keeping family interests first in their lives.
Through this opportunity comes a financial cost to our organization and the Renegades rely on our community support to maintain fiscal security in order to provide this unique and of high interest opportunity to members of our community.
You can support the Renegades by assisting us through our Sponsor a Player Program. Your support will purchase the necessary equipment our athletes need in order to continue participating in the sport of football as well as the hidden costs such as facility rentals, officiating, travel costs and much more. Your donation will afford each one of our registered members the opportunity to be a career and family man outside of this great game while promoting active living and athletic foundations.
For information on this program please click here or call Jonathan Delnea at 780-937-5239 | email to jdelnea@parkrenegades.com
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